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Influential factors of a successful website
The factors that most influence the success of a website are, amongst others, the necessity to concentrate on the main objective, to know our target audience well, and to offer our visitors interesting and informative content.
The content is the most important resource of a website; more than design, graphics or any other element. This article deals with how to create high quality content.
In order to measure the results of your website and its return on investment, you must clearly establish its objectives and measure the conversion process. The texts and credibility factors play an important role.
Web positioning is fundamental for internet success. Here you can learn the most important techniques. It deals with the ten most important factors in web page positioning in detail.
Explanation of the search syntax of Google and some advice on how to achieve much better results from this powerful search engine.
How to register an Adwords account to promote your website and some basic recommendations to begin working with this tool.
The structure of an Adwords account, the two types of campaign there are and the two tools which will most help us to achieve better results.
This deals in detail with the monitoring of an Adwords campaign. By following this data, day after day, we will be able to refine the parameters of the campaign to achieve better results.
Counting on a quality hosting service is fundamental for the good working of a website. This article examines in depth the most important aspects to bear in mind when contracting a hosting service: disc space, transfer capacity, multi-domain, e-mail accounts and available resources.
The download speed of a website is a factor fundamental to its success. Access speed and usability are both keys to satisfactory user experience. In this article you will be introduced to a tool which measures the global size of your website, as well as Jakob Nielsen's ten second rule.